LilyYeoh

Digital Content Strategist
Subang Jaya, Selangor

Additional Information

Owns Transportation
Yes
I Know How To Use
Mac, PC
I Have
Windows Laptop, Macbook

About Me

Hey there! I'm Lily, your friendly content writer. I specialise in writing content relating to the beauty industry and with my experience in digital marketing, I can help your brand stand out in this internet era.

I've written content for various beauty brands such as LANEIGE, L'Oréal Professionnel, Kerastase, Hermo and more! Feel free to take a look at my portfolio to see my work 😉.

A little bit about my writing style: I think of it as a personalised message. So whenever I take up a job, I imagine a persona behind the brand and match it accordingly. Whether it's a girl next door sharing about her favourite lipstick colour, or a high-class lady talking about the luxurious ingredients in her skincare, I'll help differentiate your brand among the other competitors. And of course, I'll incorporate any of the latest trends to keep your content relevant 😁.

Personal Details

Nationality
Malaysia
Gender
Female

Language

Preferred Language (Spoken)
English
Preferred Language (Written)
English

Current Status

Employed

Working Experience

  • Digital Content Strategist
    Webqlo
    Petaling Jaya
    Jun 2020 -- Current
    Company Type
    SME
    Industry
    Advertising & Media
    Position
    Junior
    Specification
    Digital Media
    Roles
    Content Executive
    I bring out the colours of creativity in content and blend it into performance and marketing.

    My work now involves preparing strategic digital content proposals based on marketing objectives, planning out content, copywriting, conducting market research, and watch brand sentiment to create trendy and relevant content.
  • Senior Account Executive
    Silver Mouse
    Petaling Jaya
    May 2018 -- May 2020
    Company Type
    SME
    Industry
    Advertising & Media
    Position
    Senior
    Specification
    Digital Media
    Roles
    Content Manager
    I was the jack of all trades. Digital advertising? Content planning? Project management? I've done them all. But my main job scope always revolves around my passion; content. From crafting content to executing them, I always give my all in this field.

    My proudest achievement is being in charge of all operations for a beauty & makeup review channel called Poki Peach. From content planning to being the talent itself, I helped to grow this channel from 0 to 1,300 followers in the span of 6 months. So you can believe me when I say I know what catches people's interests when it comes to beauty.

Education

  • Universiti Tunku Abdul Rahman
    Bachelor's Degree
    Linguistics/ Languages
    Jan 2015 -- May 2018
    Major
    English Language
    Honour's Degree
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Available for Hourly (Remote & Onsite)
Available for Hourly (Remote Only)
Occupied / Not Available
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