Fei

Recommended by 1 people.
5.0
Full-time Freelancer
Kuala Lumpur, Kuala Lumpur

About Me

Aiyo... Profile again? Name, Experience, Skill, and Blaaaaaaaa…. I pride myself as a pioneer and prefer never to be too set in rules. Today, I call myself Fei, but tomorrow, who knows?

At this time of writing, I've got over 18 years of experience packed inside my skull. Maybe more, depending on when you explore my profile.

Whether it's an information kiosk designer, web designer, graphic designer, art director, ATL, BTL, digital, branding, social media, I'm still expanding my horizons and enjoying the journey.

Let's connect and explore together. After all, there's no creativity or innovation if you don't take some risk.

behance.net: kahfei76

Personal Details

Nationality
Malaysia
Race
Chinese
Gender
Male

Language

Preferred Language (Spoken)
Chinese (Cantonese)
Chinese (Mandarin)
English
Preferred Language (Written)
English
Chinese (Mandarin)

Current Status

Full-time Freelancer

Working Experience

  • Fulltime Freelancer
    -
    Kuala Lumpur
    Jul 2013 -- Current
    Company Type
    Other
    Industry
    Advertising & Media
    Position
    Art Director
    Specification
    Art & Creative
    Roles
    Art Director
    During freelancing prior, I worked with a different agency (contract), event company, in-house and others. Mainly as an Art Director or Project Lead. My strengths lie in creating visually engaging content that resonates with the viewer and empowers them to take action authentically - one that creates engagement, inspires action and increases brand awareness.

    EVENT COMPANY
    Pico Malaysia
    Expo Milano 2015 - Malaysia, MISC (50 Anniversary), Nissan Malaysia (Pitching), IGEM 2020 (Logo Pitching), TMpoint Standard People Practice Book and more...

    Sierra Ovation
    AIA Malaysia, Ikea Malaysia, Standard Chartered Bank and US Embassy KK Event

    WMB Events
    Acson Malaysia, Alpha Malaysia & Kansai Paint Malaysia

    EN Projects
    LIMA 2017

    AGENCY / MEDIA
    INTIGUS
    Maybank (Win 9 Mini, TreatsFair, Forex( Pitching), Annual Report (Pitching), Maybank FCB, Maybank QRPay and others), Old Town Malaysia, Mah Sing, MHAB (KLIA), WIEF (Pitching), PruBSN, Haier Malaysia and others

    Ogilvy Malaysia
    CIMB

    McCann Malaysia
    PETRONAS, OCBC, Celcom and more

    StoryAsia
    PPA, Matrix Concept Holding, PRS and more

    Goodpeople / Chasing Friday / Wire
    KBS, HSBC and more

    And more...
  • Senior Art Director
    Emagineideas
    Subang Jaya
    Jan 2013 -- Jul 2013
    Company Type
    Other
    Industry
    Advertising & Media
    Position
    Art Director
    Specification
    Art & Creative
    Roles
    Art Director
    My roles involve all brainstorming, brand strategy, conceptualizing, design, visualizing, finishing artwork and productions. Besides this, leading the creative team (2 designers and a copywriter) as a team.

    Client:
    RHB Malaysia
    TuneTalk Malaysia (Launch)
    UOB Malaysia
    Infiniti Malaysia
    Lee Hishammuddin Allen & Gledhill

    And more...
  • Senior Art Director
    Hakuhodo Malaysia
    Selangor
    Aug 2012 -- Jan 2013
    Company Type
    Multinational Corporation
    Industry
    Advertising & Media
    Position
    Art Director
    Specification
    Art & Creative
    Roles
    Art Director
    I'm appointed as Canon Malaysia Art Director. My roles involve all conceptualizing, design, visualizing, and more. Besides this, working very closely with the appointed writer and junior designers.

    Client:
    Canon - Pixma, PowerShot & EOS
  • Art Director
    Intigus Sdn Bhd
    Selangor
    Oct 2005 -- Jul 2012
    Company Type
    Other
    Industry
    Advertising & Media
    Position
    Art Director
    Specification
    Advertising / Media Planning
    Roles
    Creative
    Total 7 years with Intigus Sdn Bhd. My roles involve all brainstorming, brand strategy, pitching, conceptualizing, design, visualizing, finishing artwork and productions. Besides this, been trained to lead the team and production team too.

    Maybank
    Treats Fair 2006 - 2012, Maybank Visa Diamanté, Maybank Money Express, Private Banking Debit Card Design, Maybankard World MasterCard, Maybankard Visa Infinite, SonyCard, Auto Financing Services, Maybankard PETRONAS Credit Card, Maybank Remittance Service, Maybank Mikro  Financing, PETRONAS Ikhwan Credit Card Design, ETIQA and more

    Sony Malaysia
    Sony BRAVIA, Sony Tablet, Walkman W260, VAIO & more

    A&W Malaysia
    Pedas Giler Challenge, XXXtra Long Coney, Tangy Salad, The Forever Sales, The Purrrect Fish Burger, Thai-Wham-Wrap, Rahmaddan, Sensaver, Giant Mozza & Double Fortune Burger 2011, Double Fortune Burger & more. ..

    Pitching Job
    DRH, Taiwan - Shanghai Expo 2010, Chile - Shanghai Expo 2010, Panasonic Malaysia and more

Education

  • Limkokwing University College of Creative Technology
    Diploma
    Art/Design/Creative/Multimedia
    Jan 1995 -- Dec 1997
    Major
    Multimedia

Awards

  • Best Effective Long Term Marketing Campaign - Bronze
    Maybank Treats Fair
    MAA
    Nov 2009
  • Best Effective Long Term Marketing Campaign - Gold
    Maybankard Treats Fair
    PMAA
    Sep 2009
  • 2011 - Best Sponsorship Tie-Campaign - Silver
    Maybankard SonyCard Live Screening (FIFA)
    PMAA
    Sep 2011
  • 2011 MasterCard Hall of Fame Awards
    Best Activation Campaign - Finalist
    MasterCard
    Aug 2011
    Maybank: 30 Destinations Exotic Escapades Contest - Maybankard World MasterCar d
  • MasterCard Hall of Fame Awards
    Best Acquisition Campaign - Winner
    MasterCard
    Aug 2011
    Maybank: I Want Campaign
Valorforce - SAFE X SAFE - Social Media Campaign
2 item(s)
10
0
0
The Scam Artist - Bank Negara Malaysia - Pitching Project
5 item(s)
27
0
0
Logos Design Collection - 2020
10 item(s)
52
0
0
Canon Malaysia
6 item(s)
16
0
0
TWO Offshore Marine (Malaysia)
8 item(s)
84
0
0
Axiata Foundation
4 item(s)
12
0
0
GAS Malaysia Annual Report 2014 - Pitching - CCAS
2 item(s)
8
0
0
Astro Malaysia - Media Sales - Reconnect - Pitching Project
4 item(s)
47
0
0
BonusLink Malaysia - Pitching Project 2009 - Intigus
3 item(s)
7
0
0
WIN 9 MINI COOPER - Maybank - Pitching Project
2 item(s)
18
0
0
Available for Hourly (Remote & Onsite)
Available for Hourly (Remote Only)
Occupied / Not Available
Do you recommend about Fei?
Fei is very professional and passionate about graphic design. Besides that, he is also a marketing expert that he will apply the sense of marketing into his design. It's a great experience to work with a creative designer like Fei, easy to communicate and very responsive, which make my work much easier! A thousand thumb-ups for FEI!!!
Posted