FarahAnn176
Self Employed
Terengganu, Dungun
Message
I'm Open to Work
Freelance Full-Time Contract

Recommended by 0 people

Member since: Aug 15, 2020


Completed Job: 0

About Me

Hello, thanks for visiting my profile. I am ready to help you to create your Content Marketing Strategy for your business. I am an experienced marketing writer with a demonstrated history of working in the content marketing industry. I am very skilled in SEO Copywriting, Social Media Copywriting, Web Content Writing and Tiktok content creator.

My specialty is helping businesses of all sizes get the word out, and thrive in the online space. So far, I had worked with various clients throughout my 3-4 years working experience in content marketing industry. Realizing how fast the digital marketing industry is growing, I've always seek to expand my own skillset in order to thrive in this industry. Some of the courses I had completed as follows :
🎗️Professional Certificate in Fundamentals of Digital Marketing from Google
🎗️Professional Certificate in Search Engine Fundamentals and The Strategy of Content Marketing from University of California, Davis , United States.
🎗️​Professional Certificate in Content Marketing Mastery from Udemy
🎗️​BSc. Plant Biotechnology, University of Nottingham

To find out more about my works, please download my portfolio at the featured part. Or, if you have any questions about my work samples and project quotations, just DM me.

Let's get to work!

Current Status

Self Employed

Language

Spoken

English
Malay

Written

English
Malay

Working Experience

1 Aug, 2022 - Current

Content marketer cum Copywriter

Efferty International Sdn Bhd, Dungun, Terengganu

Company Type

-

Position

Senior

Specification

Digital Media

Roles

Digital Campaign Executive

- Optimizing and improving the copy for Efferty's website landing page and product pages.
-Developing optimization strategies that increase the company's search engine results rankings
-Researching SEO keywords to use throughout the company's website and marketing materials
-Establishing measurable goals that demonstrate improvement in marketing efforts
-Monitoring website's daily performance metrics to understand SEO strategy performance
-Producing content and copywriting pieces for email direct marketing
- Creating Facebook ads to promote Efferty's product ranges
- After few weeks of website SEO improvement measures, the Efferty website has now have over 20 keywords listed on the first page of Google Search Engine Result Page (SERP)

1 Sep, 2021 - Current

Freelance writer

caridestinasi.com, Kuala Lumpur

Company Type

-

Position

Senior

Specification

Journalist / Editor/ Writing

Roles

Feature Writer

-Writing and producing articles for caridestinasi.com website
-Published my SEO-friendly writings at the website to generate traffics to the website
-My writings were mostly about shop and places of interests directories
-Some of my writings had listed at the top page and first page for Google's Search Engine Result Page (SERP)

1 Aug, 2021 - Current

Content marketer, Copywriter cum Admin Executive

Cleo Secret Sdn Bhd, Kuala Terengganu

Company Type

-

Position

Senior Manager

Specification

Others

Roles

Other Roles

- Created digital strategies to promote cosmetic product ranges under Cleo Secret at digital platforms
- Produced copywriting pieces for social media posts, paid social media advertisement and Tiktok content creator.
-Attended various courses related to blog writing, content marketing and search engine optimization (SEO).
-Planned various marketing campaigns for the client according to festive seasons and public holidays.
-Tracked and recorded various metrics which used to track marketing campaign success on paid social media ads such as ROAS, click-through-rate (CTR), cost-per-result (CPR), conversion rate and engagement rate.
-Curated and created well-researched article content for client’s website and social media posts. This includes to come out with clickable headlines with interesting content for readers from various background.
-My content had created a significant amount of sales throughout my gig assignment, which resulted in RM66,765 sales generated.

Reason of resign

Contract ended

1 Jan, 2015 - 12 Dec, 2019

Research assistant

University of Manchester, University of Manchester

Company Type

Other

Position

Junior

Specification

Others

Roles

Other Roles

Working with multiple research projects in order to deliver research outcomes. The tasks involves writing research report with scientific and technical language according to my specialized research area.

Reason of resign

Contract ended

Education

Other

Major in Biotechnology

Doctoral Degree (Ph.D)

Science & Technology

1 Jan, 2015 - 12 Dec, 2015

Other

Major in The Strategy of Content Marketing, University of California,Davis

Professional Qualification Course

Art/Design/Creative/Multimedia

8 Aug, 2020 - 9 Sep, 2020

Other

Major in Introduction to Search Engine Optimisation, University of California, Davis

Professional Qualification Course

Art/Design/Creative/Multimedia

7 Jul, 2020 - 8 Aug, 2020

Other

Major in Professional Certificate: Content Writing Mastery for Beginners, Udemy

Short Courses

Art/Design/Creative/Multimedia

7 Jul, 2020 - 8 Aug, 2020

Other

Major in Search Engine Optimization (SEO) Fundamentals

Professional Qualification Course

Advertising/ Media

8 Aug, 2020 - 9 Sep, 2020

Skill Sets

Infographic
Illustration
Fashion Design
Travel Writing
Technology Writing
Academic Writing & Research
Copywriting
Content Marketing
Malay

Tools & Software

Adobe Illustrator
CorelDraw
Microsoft Office
Microsoft Excel
Microsoft Power Point
Microsoft Word
WordPress

Additional Information

Owns Transportation

Yes

Owns Laptop

Yes

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