Spoken

Chinese (Cantonese)
Chinese (Hakka)
Chinese (Mandarin)
English
Chinese

Written

English
Chinese (Mandarin)

7 Jul, 2010 - Current

Special Project Editor

Blu Inc Media, Petaling Jaya

Company Type

SME

Position

Manager

Specification

Journalist / Editor/ Writing

Roles

Editor

Head the Special Projects desk at NUYOU Malaysia, the Malaysia's most stylist Chinese multi-media magazine leading fashion, beauty & lifestyle with over 107,500 readership (on print), 120K yearly visits (on nuyou.com.my), 133K followers (on FB @Nuyou Malaysia) and 30.5K (on IG @nuyoumalaysia) with a strong base of readers who consist mostly interested of stylish adults within the age group of 25-35.
• Conceptualised and curated content for various fashion, beauty & lifestyle clients - such as Chanel Fashion, Chanel Beauty, Gucci Fashion, Dior Beauty, Coach, Shiseido, L'Oreal Professionnel, Laneige, Sulwhasoo, Kose, Acuvue - in the form of creative content, booklets and supplements in digital campaigns (Website & Social Media Platforms) as well as print that have successfully met and exceeded their objectives.
• Plan, style, wrote, edit and direct special projects including client booklets, advertorials, creative buys, videos (including storyboard), GIFs for NUYOU, NUYOU.com.my & NUYOU official social media platforms.

Reason of resign

Seeking for new working challenge and better offer

6 Jun, 2008 - 6 Jun, 2010

Hair & Beauty Editor

Trans Info Media, Mid Valley

Company Type

SME

Position

Manager

Specification

Journalist / Editor/ Writing

Roles

Editor

• Hair & Beauty Editor of one of Trans Info Media’s monthly magazine, Sisters Pictorial, a monthly women’s fashion lifestyle magazine targeted women in their late 20s.
• Assisted in editorial development, specialize in the hair and beauty contents of the magazine
• Wrote hair & beauty features
• Direct shoots/styling of hair and beauty shots of the magazine
• Edited and proofread copy
• Represented the magazine at events and meetings with advertising clients

Reason of resign

Seeking for new working challenge and better offer

6 Jun, 2004 - Current

Senior Beauty Writer

Invent Media Sdn. Bhd, Petaling Jaya

Company Type

SME

Position

Manager

Specification

Journalist / Editor/ Writing

Roles

Writer

• Senior Beauty Writer of Invent Media’s monthly magazine, Jasmine. A regional women fashion and beauty magazine spun off from Taiwan.
• Assisted in editorial development, specialize in the beauty contents of the magazine
• Wrote beauty features
• Direct shoots/styling of beauty shots of the magazine
• Represented the magazine at events and meetings with advertising clients

Reason of resign

Seeking for new working challenge and better offer

6 Jun, 2004 - Current

Senior Beauty Writer

Invent Media Sdn. Bhd, Petaling Jaya

Company Type

SME

Position

Manager

Specification

Journalist / Editor/ Writing

Roles

Writer

• Senior Beauty Writer of Invent Media’s monthly magazine, Jasmine. A regional women fashion and beauty magazine spun off from Taiwan.
• Assisted in editorial development, specialize in the beauty contents of the magazine
• Wrote beauty features
• Direct shoots/styling of beauty shots of the magazine
• Represented the magazine at events and meetings with advertising clients

Reason of resign

Seeking for new working challenge and better offer

2 Feb, 1999 - 6 Jun, 2004

A&P Supervisor

Elken Sdn Bhd, Old Klang Road

Company Type

SME

Position

Junior

Specification

Advertising / Media Planning

Roles

Supervisor / Team Lead

Coordinated and assisted in editorial, including Elken in-house magazine Elken Club, sales tools (product booklets, promotion leaflets), videography and photography.

Reason of resign

Seeking for new working challenge and better offer